Someone I’ve been listening to quite a bit recently is Michael Hyatt. Michael is one of the leading voices in helping individuals and companies understand principles about leadership, social media and growing their platform. A few months ago I listened to a podcast where Michael detailed his own experience with a reader survey.
Well, I’m obviously a blogger and I certainly fit into the “every” category so I decided to give it a shot. I really wasn’t expecting much with my small audience but figured it might be worth the effort.
What I found after conducting a three-week reader survey astonished me. It changed the perception I had towards my audience and made me reconsider what I’m sharing with them.
And if you choose to do one, there will be one question you HAVE to ask your readers. It blew me away and is the absolute best reason, in my opinion, every blogger needs a reader survey.
Here’s what I learned from and about my readers.
Reader Survey Demographic Information