It’s a tad bit presumptuous of a post title, don’t you think? I’m taking a gigantic leap in assuming my readers love and appreciate the content they get at Luke1428. Furthermore, that they would continue to tune in day after day if there was an inexplicable directional shift in my blog philosophy – like if I chose to blog for money?
As it stands now, Luke1428 is growing. June and July have seen the best viewership to date in the little over a year the site has been up and running. Why risk ruining a good thing now?
Because I believe this space can be better. Maybe even awesome!
But let me ease any apprehension you might be having right from the start. I could never blog for money only. It’s not in my DNA.
Why I’m Here
The personal journey that led me to construct Luke1428 in the back of my brain contained spiritual and practical elements. It was the culmination of a personal financial evolution that had been occurring in my life over a three-year time span. A blog seemed like the perfect place to share this life transformation.
Being a complete blogging novice (and the cautious, slow-moving-on-anything-new type), I did all the reading I could. Feelings of apprehension and fear overwhelmed me when I read the statistics that most blogs last less than 6 months. I wanted something more enduring than that but didn’t know if I had the skill, willpower, time or topics to make it.
It was obvious from surfing the web that people were making money blogging. Those Google ads aren’t there for decoration. But making money was the least of my worries and not really what I wanted to focus on anyway. My goal was to share what I had learned on my journey and help others along the way. So I made a one-year goal to only write and then to reassess my plans.
Blog For Money vs. Making Money From a Blog
It’s such a fine line between these two worlds, isn’t it?
If making money alone was the stated goal from the inception of Luke1428, I believe you would not be reading this now. I would have crashed and burned long ago. My creativity, my humor and my spiritual insights would have been stifled as I tried to manipulate every article towards bringing in some dollars. In short, my content would have suffered and I would have moved aimlessly along without purpose.
I also believe it would not have been as fun along the way.
I’m not against people who blog for money. If that is their clearly defined goal and ambition, I see nothing wrong with someone going in that direction. It’s just not me. Not now. Probably not ever.
However, I’m not against my writing leading to some monetary action as a side benefit. If that occurred, it would not be in conflict with my goals from my perspective. I believe everyone has the right to be rewarded for their hard work and skill.
Most of the blogging community that I interact with is already doing some form of advertising. For the most part, the ads do not detract from the quality experience I have while at their site. And from their own admission, many seem to be doing quite well with them.
So yes, I’m here to say that in year two of Luke1428 I’m going to be experimenting with some ad placements. I have no idea how this will go and I may trash it all together if it doesn’t look or feel right. Once again, I find myself being in a complete novice position in understanding how this works, so I have a lot of work ahead of me in this arena. Cue Google Adsense Academy.
What I do know is that I still thoroughly enjoy my writing and the chance to give hope and encouragement to people’s financial and personal lives. That goal will never change whether my ad experiment is a hit or not.
Questions: What is your perspective – Do you blog for money or make money blogging? How did you come to that decision? What tips do you have about placing ads on your site? What’s been most profitable for you?
Next Post: An Unintentional Coke Zero Detox
Prior Post: I’m Saving Thousands in 60 Seconds or Less