Rarely do I draw attention to the metrics of this blog. In fact, I’m not sure I’ve ever done it like this (and probably never will again). But I have fun moment that I couldn’t shy away from. Yesterday, some unknown user found their way to my site and triggered the one millionth page view at Luke1428.com. Thank you, mystery reader – I wish I had a prize for you.
Look, I know. In the grand scheme of the web, one million-page views isn’t a lot. Some personal finance sites get that in weeks. Still, it’s a big deal for me, especially when I consider my intentions for this blog.
This site has never been about making me money. I’ve never tried to make it my living as some other personal finance bloggers have successfully done. I basically generate enough revenue here to keep the site running and have a little left over for fun projects.
For the most part, I work on posts and site maintenance in my spare time. Early mornings, at night or on Sunday afternoon while watching football. It’s a part-time deal for me. And at this point, I’m doing two to three posts a month.
Despite my approach, the blog continues to grow beyond what I could have imagined when I first started. In fact, at current pace of growth, I should reach my 2-million-page view mark in the next two years. From there, who knows what happens.
So, if it’s not for a living, why devote effort to a blog in the first place? I’m glad you asked.